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Leadpages
Grow drops from $99 to $79 a month and Optimize from $199 to $159 when billed yearly.
Leadpages
7-day free trial on every plan; card collected at checkout but not charged until day 7.
Leadpages
Nonprofits and schools can email Leadpages for pricing reviewed case by case.
| Best deal | Pay yearly and save 20%: Grow drops from $99 to $79 a month, Optimize from $199 to $159 |
|---|---|
| Active deals | 3 verified: annual billing discount, a 7-day free trial and nonprofit or education pricing |
| Coupon code needed? | No. Leadpages publishes no public coupon code; the saving comes from annual billing |
| Free trial | 7 days on every plan; a card is collected at checkout but not charged until day 7 |
| Cancel | Cancel anytime from your account settings |
| Last verified | October 6, 2026, on Leadpages' pricing page and pricing FAQ |
Leadpages is a landing page builder for small businesses, marketers and agencies. In 2026 it is sold in two lines: HTML Pub by Leadpages, a cheaper publishing tool for landing pages, websites and blogs on custom domains, and Leadpages itself, which adds conversion tools: unlimited pages and traffic, A/B testing, dynamic text replacement, lead enrichment, and on higher plans Smart Traffic, heatmaps and auto-personalization. Pages can be built with AI, imported from a URL, and connected to HubSpot, Mailchimp, Stripe, Zapier and 200+ other tools.
| Plan | Billed monthly | Billed yearly | You save per year |
|---|---|---|---|
| HTML Pub Pro (25 pages) | $29/mo | $23/mo | $72 (20%) |
| HTML Pub Business (50 pages) | $49/mo | $39/mo | $120 (20%) |
| Leadpages Grow | $99/mo | $79/mo | $240 (20%) |
| Leadpages Optimize | $199/mo | $159/mo | $480 (20%) |
| Leadpages Scale | $399/mo | $319/mo | $960 (20%) |
HTML Pub also has a Starter tier listed at $8 a month for 5 pages and 1 custom domain. Grow includes unlimited pages, 4 custom domains and manual A/B testing; Optimize adds Smart Traffic, heatmaps and auto-personalization; Scale adds full auto-optimization, team seats and a dedicated success manager. Monthly AI credits are 40K on Grow, 80K on Optimize and 160K on Scale, with top-up packs from $2.50.
Choose HTML Pub Pro if you are a solo creator who needs a few fast pages on your own domain. Choose Leadpages Grow when you want unlimited pages and to start A/B testing. Choose Optimize once you have enough traffic for Smart Traffic and heatmaps to matter. Scale is for agencies and enterprise teams that need workspaces and a dedicated success manager.
Leadpages is worth it for small businesses and marketers who run paid traffic to landing pages and want testing without hiring a developer. Grow at $79 a month yearly is a big step from HTML Pub, so teams that only need simple pages should start lower. The card required for the trial is a small hurdle, but you are not charged until day 7.
Unbounce and Instapage are conversion-focused landing page builders. Carrd is a low-cost option for simple one-page sites. Kartra and ClickFunnels bundle pages with funnels, email and checkout.
We read every price on Leadpages' pricing page in both monthly and annual views, and checked the trial, card, cancellation, AI credit and nonprofit wording in its pricing FAQ. We list no promo code because Leadpages does not publish one, and we recheck this page when Leadpages changes its plans.
We have not found a public Leadpages coupon code on leadpages.com as of October 2026. The verified saving is annual billing, which Leadpages says saves 20%.
Leadpages Grow costs $99 a month or $79 billed yearly, Optimize $199 or $159, and Scale $399 or $319. HTML Pub plans cost less, with Pro at $29 a month or $23 billed yearly.
Yes. Every plan has a 7-day free trial. Leadpages collects a card at checkout but says you won't be charged until day 7, and you can cancel before then from your account settings.
Yes. Leadpages says you can cancel anytime from your account settings.
Leadpages says annual billing saves 20% and is billed once a year. In dollars, Grow saves $240 a year and Optimize $480 a year compared with monthly billing.
Leadpages says to contact its team by email and that it evaluates nonprofit and education pricing on a case-by-case basis.
HTML Pub publishes landing pages, websites and blogs on custom domains with a page limit. Leadpages adds unlimited pages and traffic, A/B testing and, on higher plans, Smart Traffic, heatmaps and personalization.
